Titanium Dioxide

It is by far the most important white pigment today and is used in diverse fields which include, for example, applications in the life sciences, in biotechnology as well as in the pharmaceutical and cosmetics industries (e.g. lipstick, cream, ointment, toothpaste, sunscreen and powder). 

In addition, titanium dioxide is used in the paint industry, the automotive industry, in wood preservatives and as a catalyst for the decomposition of nitrogen oxides in coal-fired power plants.